Art Oro: B2B Ordering and Operations Portal

The Challenge

Art Oro is a jewellery business that manages wholesale orders, client relationships, and product catalogues across multiple channels. Before working with us, much of this was handled through spreadsheets, WhatsApp messages, and manual follow-ups.

Orders would fall through the cracks. Product availability was unclear. Clients had no self-service way to browse, select, or reorder. The team spent too much time on admin instead of growing the business.

What We Built

We built a complete B2B portal that connects the client-facing ordering experience with the internal operations backend:

• Client portal where buyers can browse the catalogue, place orders, track order status, and view their history
• Admin panel for managing products, processing orders, updating stock, and handling client accounts
• Ordering workflows that move from request to confirmation to fulfilment with clear status tracking
• Operational structure that replaced scattered communication with a single source of truth

How We Approached It

We focused first on understanding the real operational flow, not just the interface requirements. By mapping how orders actually moved through the business, we built a system that matched their workflow instead of forcing a new one on them.

The client-facing side was designed to feel professional and easy to use, even for buyers who are not particularly tech-savvy.

The Outcome

Art Oro now runs its B2B ordering through a single system. Clients can self-serve. The team spends less time chasing order details and more time on the business itself.